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About the Center

The Center for Natural Capital (NatCap) is a 501 c-3 charitable organization created in 2013 through the merger of Public Policy Virginia, Inc. (2006-2012) and Association of Conservation Real Estate dba Conserv (2006-2012).  NatCap’s vision is to create, optimize, and integrate natural capital solutions into the marketplace. We pose a simple but profound question. What would our economy and quality of life look like if we fully integrated our natural systems into the world of commerce? At The Center for Natural Capital, we start each day with the goal of utilizing the abundance of human ingenuity and organizational energy to solve problems and move innovation into transactions of change.  This challenge represents the greatest frontier for improvement in our relationship with the environment.  It allows us to view our natural capital for more than its intrinsic value, and engage the power of entrepreneurism to improve our ecosystems and our economy.  The primary channels of The Center for Natural Capital are Energy, Rivers, Landscape, People and the unlimited points of intersection among them. The Center is governed by a 14 member Board of Directors. It has a small staff composed of full-time and part-time employees with a consortium of contractors it works closely with as opportunities for collaboration arise.